Located in the north west of Australia, the Kimberley region is regarded as one of the last remaining wilderness areas on earth. Home to some truly extraordinary natural attractions, the Kimberley provides the visitor with the consummate Australian outback experience amidst a spectacular landscape.
CEO for Australia’s North West Tourism, Glen Chidlow said “We asking public to vote on their favourite Kimberley Bucket List experience, from viewing the spectacular Kimberley Coast, to driving the rugged Gibb River Road, to getting a bird’s eye view in a helicopter of Bungle Bungle Ranges or a thrilling boat ride through the Horizontal Falls,” said Mr Chidlow.
Mr Chidlow continued “Spectacular gorges, Aboriginal rock art sites, vast working cattle stations, and thundering waterfalls are just some of the attractions that visitors want to tick off their Kimberley Bucket List.”
“Visitors to the region find that as much as they want to tick the Kimberley off their bucket list, with so much to see and do they keep returning again and again,” he said.
The campaign commences on 30 March 2015 with a chance to win not one, but four experiences which will be showcased over a four week period with a suite of different extraordinary experiences featured each week.
Consumers will be encouraged, via a social media and a digital marketing campaign, to view the selection of Kimberley Bucket List experiences and choose their favourite experience.
At the end of each week, the experience with the most votes goes into the Kimberley Bucket. At the end of week 4, one person will win a return trip for two from any Australian capital city and will undertake the four ultimate Kimberley Bucket List experiences, as voted by the public.
“The trip for two is an opportunity to undertake a Ten Day Ultimate Kimberley Bucket List Experience resulting in a unique holiday they will remember for years to come,” said Mr Chidlow.
Entries open online at www.kimberleybucketlist.com today and close 26 April 2015.
Tags: aboriginal, gibe river, holiday, kimberley, kimberley bucket list, outback, rock art, tourism, travel, Western Australia
Categorised in: News